1. Scope
This Privacy Policy applies to information collected by or on behalf of Vyra LLC in connection with the Vyra.Pro website and related business communications that originate from the website. It does not apply to information handled solely under a separate written client agreement, which may be subject to separate terms.
2. Information We Collect
We may collect the following categories of information:
- contact information you choose to provide, such as your name, email address, company name, phone number, and message content;
- business information you voluntarily share about your market, services, advertising setup, or operational needs;
- technical information collected automatically by website infrastructure, such as IP address, browser type, device information, referring URLs, timestamps, and similar diagnostic or log data;
- communications records when you email us or otherwise contact us through channels linked from the website.
3. How We Use Information
We may use information we collect to:
- operate, maintain, secure, and improve the website;
- respond to inquiries, evaluate potential engagements, and communicate with you;
- understand website performance, diagnose technical issues, and prevent fraud or misuse;
- comply with legal obligations and enforce our rights and agreements;
- maintain internal business records and support ordinary business operations.
4. Legal Bases and Consent
Depending on the context, Vyra may process information where necessary for legitimate business interests, to take steps at your request before entering into a business relationship, to comply with legal obligations, or based on your consent where consent is required by law.
5. How We Share Information
We do not sell your personal information for money. We may share information with:
- hosting, infrastructure, security, communications, scheduling, analytics, and other vendors that help operate the website or related business workflows;
- professional advisors such as lawyers, accountants, and insurers where necessary;
- authorities, courts, regulators, or other parties when required by law or reasonably necessary to protect rights, safety, and property;
- a buyer, investor, successor, or affiliate in connection with a merger, acquisition, financing, reorganization, or sale of assets, subject to customary confidentiality measures.
6. Cookies and Similar Technologies
The website may use cookies, log files, or similar technologies delivered by hosting or platform providers to enable site functionality, security, and performance monitoring. If Vyra later adds analytics, advertising, or other optional tracking technologies, this Privacy Policy may be updated to reflect those practices.
7. Retention
We retain information for as long as reasonably necessary for the purposes described in this Privacy Policy, including responding to inquiries, maintaining business records, complying with legal obligations, resolving disputes, and enforcing agreements. Retention periods vary based on the nature of the information and the reason it was collected.
8. Data Security
Vyra uses reasonable administrative, technical, and organizational safeguards designed to protect information against unauthorized access, loss, misuse, or alteration. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
9. Your Rights and Choices
Depending on your jurisdiction, you may have the right to request access to, correction of, deletion of, or restriction of certain personal information, or to object to certain processing. You may also have the right to withdraw consent where processing is based on consent.
To make a privacy request, email ceo@mattinglymedia.com. We may need to verify your identity before completing a request. Applicable law may permit or require us to decline or limit certain requests.
10. Children's Privacy
The website is not directed to children under 13, and Vyra does not knowingly collect personal information from children under 13 through the website.
11. International Data Transfers
Vyra is based in the United States. Information may be processed in the United States or other jurisdictions where our service providers operate. Those jurisdictions may have data protection laws that differ from those in your location.
12. Changes to This Policy
We may update this Privacy Policy from time to time by posting a revised version on this page. The updated policy becomes effective when posted unless a later effective date is stated.
13. Contact
Questions or requests relating to this Privacy Policy may be sent to ceo@mattinglymedia.com.